top of page

CISCO

CODA Building - 93,000sf - 

SUCCESS STORY

Secured Cisco Innovation Center in Record Time

Consolidated into 1 ideal location in Midtown Atlanta, well positioned for goal of 700 new hires. Maintained discretion during move. Secured premier signage despite market standards and code restrictions.

8.png

CHALLENGE

With confidentiality and discretion (to ensure a smooth
transition for existing employees), establish an Innovation Center at a location well placed to provide for:

  • An aggressive short deadline to occupy in less than 12 months 

  • The optimal location to attract 700 Tech  New Hires. 

  • An opportunity for premier identity and strong Atlanta presence. 

  • An attractive location for consolidation of multiple current locations.

  • An environment enhancing collaboration and culture thereby increasing retention
    and recruitment.

ACTION

Cisco secured the representation of JLL,  Gregg Metcalf and team who who drastically accelerated the timeline from
market survey to lease execution and occupancy:
 

Week 1 & 2—

  • Conducted a comprehensive survey 

  • Identified the preferred buildings

  • Explored alternate options to leverage the market. 

  • Secured and guided tours in 6 potential buildings 
     

By week 4— 

  • Toured entire executive team 
     

By Week 8— 

  • Initiated and completed the RFP proposal and lease negotiation process. 

  • A lease was fully executed.

OUTCOME

  • Through close collaboration with the client, Gregg and team negotiated favorable terms,
    surpassing market expectations, securing a 12-year lease for 93,000 RSF. The chosen
    building, CODA, not only offered proximity to the Georgia Tech campus but also shared
    multiple floors with the prestigious Georgia Tech research and innovation center. CODA acts
    as the epitome of innovation within Midtown Atlanta's Tech Square, combining cutting-
    edge research labs, creative workplace design, communal spaces, event spaces, and
    exclusive retail and dining concepts. Furthermore, Gregg secured top-of-building signage, despite market standards and code, providing unparalleled exposure to the busiest road (I85/I75 Connector) in the Southeastern United States

Get in touch

Get in touch - Gregg Metcalf JLL.png

3344 Peachtree Rd NE

Suite 1200

Atlanta, GA 30326

gregg.metcalf@am.com

404-661-2984

Thanks for submitting!

TESTIMONIAL

"Coming into Atlanta, we were faced with a big task. Hire 700 top talent employees in tech and consolidate multiple locations across the city into one Innovation Center. We needed to do all this and with discretion to avoid alarming existing talent. 
Additionally, we had the overarching goal of ensuring we secured a strong market presence upon occupancy. A daunting task, we had an aggressively short deadline. This was a project that usually takes 2 years to complete. We had a year to complete site selection, lease negotiation, interior buildout, and move-in. 
 
It was the insights of Gregg Metcalf and his team who hit the ground running that made the impossible possible. Not only did Gregg get the location right, while building code and local law made it technically impossible, through creative lease structure and exclusive market knowledge and insight, Gregg secured not only premier space but also premier signage on the building visible to the busiest highway corridor in the southeast.”

------

CISCO

Stay Connected.

Clients say, "working with Gregg Metcalf gives you The Unfair Advantage, Eliminates Inefficiencies, Aligns Company Strategy, Maximizes Profitability, Fuels Recruitment, Increases Retention, and he Executes with Precision."

Untitled design.png

404-661-2984

​Gregg Metcalf

​Office Tenant Rep

em: gregg.metcalf@jll.com

d: 404.661.2984

  • LinkedIn
JLL - w-tb.png

follow and connect with Gregg on LinkedIn

Our Privacy Policy linked here; Your privacy is important to us, we do not sell your data.

bottom of page